diff --git a/src/doc/assets/less/site.less b/src/doc/assets/less/site.less
index 54bf1da08..c3cbb131d 100644
--- a/src/doc/assets/less/site.less
+++ b/src/doc/assets/less/site.less
@@ -21,24 +21,14 @@
 @import "site/print";
 @import "site/social-buttons";
 @import "site/jumbotron-carousel";
-@import "site/stripe-ad";
-@import "site/search";
 @import "site/fontawesome-icon-list";
 @import "site/feature-list";
 @import "site/example-rating";
 @import "site/footer";
 @import "site/lazy";
 @import "site/textured-bg";
-@import "site/banner-ad";
-@import "site/carbon-ad";
-@import "site/bsap-ad";
-@import "site/sumome";
-@import "site/algolia";
-@import "site/fa5";
-@import "site/newsletter";
 
 @import "site/views";
-@import "site/store";
 
 @import "site/responsive/screen-lg";
 @import "site/responsive/screen-md";
diff --git a/src/doc/assets/less/site/algolia.less b/src/doc/assets/less/site/algolia.less
deleted file mode 100644
index f2903ac17..000000000
--- a/src/doc/assets/less/site/algolia.less
+++ /dev/null
@@ -1,8 +0,0 @@
-.algolia {
-  padding-top: 10px;
-  a {
-    i { color: @text-muted; }
-    color: @text-color;
-    &:hover, &:hover i { color: @link-hover-color; }
-  }
-}
diff --git a/src/doc/assets/less/site/banner-ad.less b/src/doc/assets/less/site/banner-ad.less
deleted file mode 100644
index d8dfa3828..000000000
--- a/src/doc/assets/less/site/banner-ad.less
+++ /dev/null
@@ -1,288 +0,0 @@
-#banner {
-  color: #fff;
-  .message-container {
-    display: table;
-    width: auto;
-    margin: 0 auto;
-    padding: 15px 0;
-  }
-  .tagline, .action {
-    display: table-cell;
-    vertical-align: middle;
-  }
-  .tagline {
-    font-weight: 200;
-    font-size: 16px;
-    padding-right: 30px;
-  }
-
-  &.font-awesome-survey {
-    @survey-bg: #8E8F94;
-    background-color: @survey-bg;
-    border-bottom: solid 1px mix(@survey-bg, #fff, 95%);
-
-    .btn-primary {
-      @color: mix(#fff,@survey-bg,80%);
-      @background: darken(@survey-bg, 15%);
-      @border: darken(@background, 15%);
-      font-weight: bold;
-      color: @color;
-      background-color: @background;
-      border-color: @border;
-      border-bottom-width: 2px;
-      text-shadow: none;
-      border-radius: 4px;
-
-      &:hover,
-      &:focus,
-      &:active,
-      &.active,
-      .open > &.dropdown-toggle {
-        color: #fff;
-        background-color: darken(@border, 10%);
-        border-color: darken(@border, 20%);
-        border-bottom-color: darken(@border, 30%);
-      }
-      &:active,
-      &.active,
-      .open > &.dropdown-toggle {
-        background-image: none;
-      }
-      &.disabled,
-      &[disabled],
-      fieldset[disabled] & {
-        &,
-        &:hover,
-        &:focus,
-        &:active,
-        &.active {
-          background-color: @background;
-          border-color: @border;
-        }
-      }
-    }
-
-
-  }
-
-  &.black-tie {
-    @black-tie-bg: #2E2E2E;
-    background-color: @black-tie-bg;
-    border-bottom: solid 1px mix(@black-tie-bg, #fff, 95%);
-
-    .btn-primary {
-      @color: mix(#fff, @black-tie-bg, 85%);
-      @background: darken(@black-tie-bg, 5%);
-      @border: darken(@black-tie-bg, 10%);
-      font-weight: bold;
-      color: @color;
-      background-color: @background;
-      border-color: @border;
-      border-bottom-width: 2px;
-      text-shadow: none;
-      border-radius: 4px;
-
-      &:hover,
-      &:focus,
-      &:active,
-      &.active,
-      .open > &.dropdown-toggle {
-        color: #fff;
-        background-color: darken(@background, 5%);
-        border-color: darken(@border, 12%);
-        border-bottom-color: darken(@border, 18%);
-      }
-      &:active,
-      &.active,
-      .open > &.dropdown-toggle {
-        background-image: none;
-      }
-      &.disabled,
-      &[disabled],
-      fieldset[disabled] & {
-        &,
-        &:hover,
-        &:focus,
-        &:active,
-        &.active {
-          background-color: @background;
-          border-color: @border;
-        }
-      }
-    }
-  }
-
-  &.fort-awesome {
-    @fort-awesome-color: #1C1E29;
-    @fort-awesome-color-accent: #525879;
-    @fort-awesome-bg: #2d2f39;
-    background-color: @fort-awesome-bg;
-    border-bottom: solid 1px mix(@fort-awesome-bg, #000, 15%);
-    .btn-primary {
-      @color: #fff;
-      @background: #ff8c52;
-      @border: rgba(0,0,0,0.2);
-      font-weight: bold;
-      color: @color;
-      background-color: @background;
-      border-color: @border;
-      border-bottom-width: 2px;
-      text-shadow: none;
-      border-radius: 4px;
-
-      &:hover,
-      &:focus,
-      &:active,
-      &.active,
-      .open > &.dropdown-toggle {
-        color: #fff;
-        background-color: #e67e4a;
-        border-color: rgba(0,0,0,0.296);
-        border-bottom-color: rgba(0,0,0,0.296);
-      }
-      &:active,
-      &.active,
-      .open > &.dropdown-toggle {
-        background-image: none;
-      }
-      &.disabled,
-      &[disabled],
-      fieldset[disabled] & {
-        &,
-        &:hover,
-        &:focus,
-        &:active,
-        &.active {
-          background-color: @background;
-          border-color: @border;
-        }
-      }
-    }
-  }
-
-  &.symbolset {
-    @symbolset-bg: desaturate(#866cba,5%);
-    background-color: @symbolset-bg;
-    border-bottom: rgba(0,0,0,0.2);
-    a:not(.btn) {
-      text-decoration: underline;
-      color: #fff;
-      &:hover { color: rgba(255,255,255,.8); }
-    }
-    .btn-primary {
-      @color: @symbolset-bg;
-      @background: #fff;
-      @border: mix(#000,@symbolset-bg,10%);
-      font-weight: bold;
-      color: @color;
-      background-color: @background;
-      border-color: @border;
-      border-bottom-width: 2px;
-      text-shadow: none;
-      border-radius: 4px;
-
-      &:hover,
-      &:focus,
-      &:active,
-      &.active,
-      .open > &.dropdown-toggle {
-        color: #fff;
-        background-color: rgba(0,0,0,0.2);
-        border-color: rgba(0,0,0,0.2);
-        border-bottom-color: rgba(0,0,0,0.2);
-      }
-      &:active,
-      &.active,
-      .open > &.dropdown-toggle {
-        background-image: none;
-      }
-      &.disabled,
-      &[disabled],
-      fieldset[disabled] & {
-        &,
-        &:hover,
-        &:focus,
-        &:active,
-        &.active {
-          background-color: @background;
-          border-color: @border;
-        }
-      }
-    }
-  }
-
-  &.fa5 {
-    @fa5-bg: #488dd8;
-    background-color: @fa5-bg;
-    border-bottom: rgba(0,0,0,0.2);
-    .message-container { padding: 40px 0; }
-    .tagline { font-size: 24px; }
-    .fa-external-link { vertical-align: -10%; }
-    .time-left {
-      font-size: 18px;
-      color: mix(@fa5-bg, #fff, 20%);
-    }
-    @keyframes flash-duration {
-      from {
-        color: #fff;
-      }
-      to {
-        color: mix(@fa5-bg, #fff, 20%);
-      }
-    }
-    .duration {
-      font-weight: 600;
-      animation-name: flash-duration;
-      animation-duration: 1.0s;
-    }
-    a:not(.btn) {
-      text-decoration: underline;
-      color: #fff;
-      &:hover { color: rgba(255,255,255,.8); }
-    }
-    .btn-primary {
-      @color: @fa5-bg;
-      @background: #fff;
-      @border: mix(#000,@fa5-bg,10%);
-      font-weight: 600;
-      font-size: 22px;
-      padding: 14px 28px;
-      border-radius: 30px;
-
-      color: @color;
-      background-color: @background;
-      border-color: @border;
-      border-bottom-width: 2px;
-      text-shadow: none;
-
-      &:hover,
-      &:focus,
-      &:active,
-      &.active,
-      .open > &.dropdown-toggle {
-        color: #fff;
-        background-color: rgba(0,0,0,0.2);
-        border-color: rgba(0,0,0,0.2);
-        border-bottom-color: rgba(0,0,0,0.2);
-      }
-      &:active,
-      &.active,
-      .open > &.dropdown-toggle {
-        background-image: none;
-      }
-      &.disabled,
-      &[disabled],
-      fieldset[disabled] & {
-        &,
-        &:hover,
-        &:focus,
-        &:active,
-        &.active {
-          background-color: @background;
-          border-color: @border;
-        }
-      }
-    }
-  }
-
-}
diff --git a/src/doc/assets/less/site/bsap-ad.less b/src/doc/assets/less/site/bsap-ad.less
deleted file mode 100644
index 387f98e04..000000000
--- a/src/doc/assets/less/site/bsap-ad.less
+++ /dev/null
@@ -1,15 +0,0 @@
-div.bsap {
-  margin-bottom: 20px;
-  a {
-    display: inline-block !important;
-    border-bottom: inherit !important;
-    margin: 0 15px 20px !important;
-  }
-  a.adhere {
-    background: inherit !important;
-    border: 1px solid #ccc !important;
-    &:hover {
-      background: mix(#000,@jumbotron-bg,15%) !important;
-    }
-  }
-}
\ No newline at end of file
diff --git a/src/doc/assets/less/site/carbon-ad.less b/src/doc/assets/less/site/carbon-ad.less
deleted file mode 100644
index 76b54d53c..000000000
--- a/src/doc/assets/less/site/carbon-ad.less
+++ /dev/null
@@ -1,27 +0,0 @@
-#carbonads {
-  float: right;
-  width: 300px;
-  margin-left: 30px;
-  .carbon-img {
-    float: left;
-    padding-right: 10px;
-  }
-  .carbon-poweredby {
-    color: @gray-light;
-    margin-top: 2px;
-    font-size: 12px;
-    display: block;
-  }
-}
-
-.vertical-ad #carbonads {
-  float: none;
-  width: 130px;
-  margin-left: 0;
-  .carbon-img {
-    float: none;
-    display: block;
-    padding-right: 0;
-    padding-bottom: 10px;
-  }
-}
diff --git a/src/doc/assets/less/site/fa5.less b/src/doc/assets/less/site/fa5.less
deleted file mode 100644
index 57ea2a96a..000000000
--- a/src/doc/assets/less/site/fa5.less
+++ /dev/null
@@ -1,18 +0,0 @@
-@fa5-color: #488dd8;
-
-.btn-fa5 {
-  .button-variant(#fff, @fa5-color, mix(#000,@fa5-color,10%));
-  font-size: 21px;
-}
-
-.jumbotron-ad .well {
-  background-color: rgba(255,255,255,.3);
-  border-color: rgba(255,255,255,.15);
-}
-
-.bg-fa5 {
-  background-color: @fa5-color;
-  color: #fff;
-}
-
-.modal-content { overflow: hidden; }
\ No newline at end of file
diff --git a/src/doc/assets/less/site/newsletter.less b/src/doc/assets/less/site/newsletter.less
deleted file mode 100644
index 6822f0151..000000000
--- a/src/doc/assets/less/site/newsletter.less
+++ /dev/null
@@ -1,14 +0,0 @@
-.jumbotron-ad #newsletter {
-  .btn {
-    color: @jumbotron-color;
-    border-color: mix(@jumbotron-color, @jumbotron-bg, 75%);
-    background-color: transparent;
-    text-shadow: 0 1px 0 rgba(0,0,0,0.15);
-    &:hover {
-      background-color: mix(@jumbotron-color, @jumbotron-bg, 95%);
-      border-color: mix(@jumbotron-color, @jumbotron-bg, 95%);
-      color: @jumbotron-bg;
-      text-shadow: 0 -1px 0 @jumbotron-color;
-    }
-  }
-}
diff --git a/src/doc/assets/less/site/search.less b/src/doc/assets/less/site/search.less
deleted file mode 100644
index a9c8bb686..000000000
--- a/src/doc/assets/less/site/search.less
+++ /dev/null
@@ -1,40 +0,0 @@
-#search {
-  position: relative;
-  font-size: 18px;
-  padding-top: 40px;
-  margin: -20px auto 0px;
-
-  label {
-    position: absolute;
-    left: 17px;
-    top: 51px;
-  }
-
-  #search-input, .hint {
-    padding-left: 43px;
-    padding-right: 43px;
-    border-radius: 23px;
-  }
-
-  .hint {
-    color: #aaa;
-  }
-
-  #search-clear {
-    text-decoration: none;
-    position: absolute;
-    right: 18px;
-    top: 54px;
-    color: @text-muted;
-    &:hover {
-      color: mix(#000, @text-muted, 20%);
-    }
-  }
-}
-
-#search-results {
-  em {
-    font-style: normal;
-    text-decoration: underline;
-  }
-}
diff --git a/src/doc/assets/less/site/store.less b/src/doc/assets/less/site/store.less
deleted file mode 100644
index 25daecc12..000000000
--- a/src/doc/assets/less/site/store.less
+++ /dev/null
@@ -1,115 +0,0 @@
-// product vars
-@shirt-kellygreen: #249265;
-@shirt-black: #151010;
-@shirt-royalblue: #2A4DB3;
-@shirt-navy: #2E2737;
-@shirt-silver: #D4D2D3;
-@shirt-asphalt: #535059;
-
-.content-underlay {
-  margin-bottom: -180px;
-  border-bottom: 1px solid @jumbotron-border;
-  padding-bottom: 100px;
-  background-color: lighten(@jumbotron-bg, 2%);
-}
-
-
-.product {
-  transition: box-shadow 0.25s ease-in-out, transform 0.25s ease-in-out;
-  transform: scale(0.99);
-  z-index: 2;
-  position: relative;
-  display: block;
-  margin-top: @buffer-xl;
-  color: @text-color;
-  text-decoration: none;
-  background-color: #fff;
-  border-radius: @border-radius-small;
-  padding: @buffer-lg;
-  .box-shadow(0 4px 2px 0 rgba(127,127,127,.2));
-
-  &:hover, &:focus {
-    transform: scale(1.0);
-    .box-shadow(0 4px 2px 0 rgba(127,127,127,.4));
-    text-decoration: none;
-    color: @text-color;
-
-    .product-sizes {
-      opacity: 0.75;
-    }
-  }
-  img { max-width: 100%; }
-  li {
-    padding: @buffer-sm;
-  }
-  li.active {
-    cursor: default;
-    text-decoration: none;
-  }
-
-  .swatch {
-    display: inline-block;
-    width: 30px;
-    height: 30px;
-
-    &.swatch-kellygreen {
-      background-color: @shirt-kellygreen;
-    }
-
-    &.swatch-black {
-      background-color: @shirt-black;
-    }
-
-    &.swatch-navy {
-      background-color: @shirt-navy;
-    }
-
-    &.swatch-silver {
-      background-color: @shirt-silver;
-    }
-
-    &.swatch-asphalt {
-      background-color: @shirt-asphalt;
-    }
-
-    &.swatch-royalblue {
-      background-color: @shirt-royalblue;
-    }
-  }
-}
-
-.product-sizes {
-  transition: opacity 0.25s ease-in-out;
-  position: absolute;
-  top: 6px;
-  right: 6px;
-  border-radius: @border-radius-base;
-  background-color: #fff;
-  font-size: 21px;
-  line-height: 21px;
-  padding: @buffer-sm @buffer-md;
-  color: @text-muted;
-  opacity: 0.25;
-}
-
-.product-title {
-  height: 52px;
-}
-
-// calls-to-action
-.product-cta {
-  display: block;
-  margin-top: @buffer-xl;
-  color: @text-color;
-  text-decoration: none;
-  border-radius: @border-radius-base;
-  padding: @buffer-lg;
-}
-
-.cta-content {
-  margin-bottom: @buffer-lg;
-}
-
-.cta-fine-print {
-  margin-top: @buffer-lg;
-}
diff --git a/src/doc/assets/less/site/sumome.less b/src/doc/assets/less/site/sumome.less
deleted file mode 100644
index 135f5ff26..000000000
--- a/src/doc/assets/less/site/sumome.less
+++ /dev/null
@@ -1,4 +0,0 @@
-.sumome-popup .sumome-popup-content .sumome-popup-form h2.sumome-popup-heading {
-  font-family: @font-family-base;
-  text-align: left !important;
-}